Digital Marketing Associate
Duration: 6 months with potential for extension
Compensation: Paid Internship
Location: Toronto, Ontario (Hybrid: Work from Home & In-Person)
About Us:
Founded in 2022, Enya Mond is a dynamic DTC fashion brand dedicated to high-quality, ethically sourced products. Our mission is to empower mothers with products that don't compromise on style or practicality. As we grow, we're looking for a Digital Marketing Associate to join our team, someone who's passionate about building brand presence and driving sales across both direct-to-consumer and wholesale channels.
Internship Overview:
The Digital Marketing Associate will work closely with our CEO and Community Manager to enhance our digital presence. You will be responsible for optimizing website content, improving our search engine rankings, and using analytics tools to track and improve the performance of digital campaigns. This role is ideal for students or recent graduates with a passion for digital marketing and an interest in data-driven strategy.
Key Responsibilities:
- Search Engine Optimization (SEO)
- Conduct keyword research to identify opportunities for driving organic traffic to the website.
- Optimize website content for search engines (meta descriptions, title tags, alt text, etc.).
- Collaborate with the content team to implement on-page SEO strategies.
- Monitor and report on the performance of SEO efforts, identifying areas for improvement.
- Google Analytics & Performance Tracking
- Set up and manage Google Analytics dashboards to track key metrics such as traffic, conversions, and user behavior.
- Analyze data to provide actionable insights and recommend optimizations for the website and marketing campaigns.
- Assist in implementing Google Tag Manager and tracking pixels for paid campaigns.
- Digital Marketing Enhancements
- Support the team in optimizing digital advertising campaigns (Google Ads, Facebook Ads) through performance analysis.
- Help design and execute email marketing campaigns, including list segmentation and A/B testing.
- Monitor competitors’ online presence and contribute ideas for improving Enya Mond’s digital strategies.
- Content Strategy & Social Media Support
- Provide SEO insights to improve blog posts, product descriptions, and social media content.
- Assist in planning and implementing content for digital campaigns that align with SEO and user engagement goals.
- Stay up-to-date with the latest trends in SEO, content marketing, and digital advertising.
Desired Skills & Qualifications
- Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
- Basic knowledge of SEO principles and familiarity with tools like Google Analytics, Google Search Console, and SEO software
- Strong analytical and problem-solving skills, with the ability to translate data into actionable strategies.
- Excellent communication and writing skills for crafting optimized content.
- Familiarity with digital marketing channels, including social media, email marketing, and paid advertising.
- A proactive attitude with a willingness to learn and adapt in a fast-paced environment.
What You’ll Gain
- A role where you can genuinely impact the growth and direction of the brand.
- A collaborative and supportive team environment.
- Hands-on experience with SEO and digital marketing strategies in a real-world setting.
- Opportunities for professional growth and development in a dynamic startup environment.
Please send your resume and any relevant work samples or portfolios to hello@enyamond.com.
We’re excited to hear how you can contribute to our team’s success and help take our brand to the next level!